about me

Services

Creative Direction

Every project I take on is an opportunity to tell a unique story. From the initial idea to the final result, I take care of every detail to create experiences that excite and linger. My approach goes beyond the visual: I seek to connect, surprise and leave a lasting impression.

Experimental Collaborations

Development of a comprehensive plan to establish and strengthen a brand’s identity, positioning, and market presence. This capability includes defining the brand’s mission, values, target audience, and unique selling propositions. By creating a cohesive brand narrative and visual identity, we ensure consistent messaging across all touchpoints.

3D Design & Visual Art

Creating seamless, intuitive, and engaging interactions between users and products or services. This capability involves understanding user journeys, designing user interfaces (UI), and enhancing user experiences (UX) through research, prototyping, and testing.

Brand Identity

Planning and execution of introducing a new product to the market. This capability involves developing a comprehensive launch strategy that includes market research, branding, marketing, and promotional activities. We ensure that all visual and communication elements align with the brand identity and resonate with the target audience.

Creative Direction

Every project I take on is an opportunity to tell a unique story. From the initial idea to the final result, I take care of every detail to create experiences that excite and linger. My approach goes beyond the visual: I seek to connect, surprise and leave a lasting impression.

Experimental Collaborations

Development of a comprehensive plan to establish and strengthen a brand’s identity, positioning, and market presence. This capability includes defining the brand’s mission, values, target audience, and unique selling propositions. By creating a cohesive brand narrative and visual identity, we ensure consistent messaging across all touchpoints.

3D Design & Visual Art

Creating seamless, intuitive, and engaging interactions between users and products or services. This capability involves understanding user journeys, designing user interfaces (UI), and enhancing user experiences (UX) through research, prototyping, and testing.

Brand Identity

Planning and execution of introducing a new product to the market. This capability involves developing a comprehensive launch strategy that includes market research, branding, marketing, and promotional activities. We ensure that all visual and communication elements align with the brand identity and resonate with the target audience.

Creative Direction

Every project I take on is an opportunity to tell a unique story. From the initial idea to the final result, I take care of every detail to create experiences that excite and linger. My approach goes beyond the visual: I seek to connect, surprise and leave a lasting impression.

Experimental Collaborations

Development of a comprehensive plan to establish and strengthen a brand’s identity, positioning, and market presence. This capability includes defining the brand’s mission, values, target audience, and unique selling propositions. By creating a cohesive brand narrative and visual identity, we ensure consistent messaging across all touchpoints.

3D Design & Visual Art

Creating seamless, intuitive, and engaging interactions between users and products or services. This capability involves understanding user journeys, designing user interfaces (UI), and enhancing user experiences (UX) through research, prototyping, and testing.

Brand Identity

Planning and execution of introducing a new product to the market. This capability involves developing a comprehensive launch strategy that includes market research, branding, marketing, and promotional activities. We ensure that all visual and communication elements align with the brand identity and resonate with the target audience.

Selected Clients

Approach

My story

My name is Gregorio Díaz Velasco, although many know me as Gerz. I was born in Murcia in 1994 and grew up surrounded by stories. My family owned a local cinema, and I spent my childhood between seats and the magic of the big screen. What fascinated me the most happened before the movie even started: the animated intros with 3D worlds and surround sounds. They made me wonder how so much could be conveyed in just a few seconds.

I currently live in Barcelona, where in recent years I have worked as a freelance 3D artist, DJ, and promoter.

My musical journey began with piano and drums, instruments that shaped my sense of rhythm and melody. In 2012, together with my brother Gsus, I delved into electronic music, captivated by its ability to create immersive soundscapes. I’ve performed at clubs like INPUT Barcelona and collaborated in the visual development of the brand Onírica BCN, always aiming to elevate its visual identity.


As an audiovisual artist, my approach is to create immersive experiences where sound and visuals complement each other and tell a story. This mindset has led me to collaborate with labels such as Atlant and Siamese Records, where I’ve been able to fully express my creative vision.

I work independently with brands and studios, applying the same philosophy: to create experiences that resonate both emotionally and visually. It’s the details that turn something good into something unforgettable.

When I’m not creating, I reconnect through swimming, surfing, and meditation. Sometimes, the right song during a walk through the city is all it takes to spark a new idea.

My goal remains simple: to evoke that sense of childhood wonder I felt watching those movie intros. Because the best stories aren’t just seen or heard—they stay with you, lingering in a way that can only be felt.


Gerz list

Recent Podcast

Gerz - wAITING FOR THE SUN

Gerz - wAITING FOR THE SUN

Waiting for the Sun is a track I produced to capture that inner strength that drives us to go on, even when everything seems dark. It mixes electronic rhythms with melodic nuances and speaks of hope, of finding light in the most unexpected corners, like flowers sprouting in the desert, and of remembering that there is always a new dawn waiting for us.

1 hour 25min

Let’s make something together

Lets make something together

© Gerz 2024

Made by Gerz

Lets make something together

© Gerz 2024

Made by Gerz

Lets make something together

© Gerz 2024

Made by Gerz

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